Women-Led Partnership Firm

under the Women Empowerment Mission of iNNER-EYE

Neatra’s Social Commitment

Although Neatra is a partnership firm, it carries a social heart. A percentage of Neatra’s earnings, along with resources, logistics, and volunteer efforts, is directed to support iNNER-EYE’s humanitarian missions. Neatra believes that business should uplift society, not just create profit.

Vision

To create a sustainable ecosystem where women have equal opportunities, financial independence, and the ability to lead empowered and dignified lives through meaningful employment and social entrepreneurship.

Mission

To generate employment for women through diverse business operations. To generate employment for women through diverse business operations and to enable women to become micro-entrepreneurs

About Us

Neatra is a Women-Led Partnership Firm created under the Women Empowerment Mission of iNNER-EYE Foundation, with a strong vision of enabling women to become financially independent, skilled, and self-reliant. Neatra functions as a social enterprise where every business activity directly or indirectly contributes to livelihood creation for women and supports the humanitarian causes of the iNNER-EYE Foundation. Rooted in compassion and purpose, Neatra blends entrepreneurship with social responsibility, giving women opportunities to grow, earn, and lead dignified lives.

Under iNNER-EYE’s Women Empowerment Mission, Neatra was established to address challenges faced by women such as: Lack of job opportunities, Poor financial stability, Dependency due to social and economic barriers, Absence of training and skill development Lack of professional guidance.

Neatra fills this gap through income-generating business sectors, skill-oriented roles, and employment pathways for women from diverse backgrounds.

Individual Customers

Publishers

Books

Instutaional Customers

Services

A diverse range of commercial and empowerment-based services while generating livelihood opportunities for women. Its services are structured across four major sectors: Computer Accessories, Books Retail, Travels, and Women Empowerment Consultancy.

Empowerment-Based Services for Women

Livelihood skills training (basic office work, packing, retail, communication), Financial literacy awareness, Guidance on work-life balance and safety, Small business creation support, Community group building for women (SHG-style partnership).

Consultancy for Women’s Job Opportunities

Neatra acts as a knowledge and support centre for women seeking employment - Job opportunity counseling, Entrepreneurship mentoring for women, Training recommendations (digital, vocational, livelihood skills), Employment support for widows, single mothers, and vulnerable women.

Social Impact & Humanitarian Services

Beyond business operations, Neatra actively supports humanitarian causes - Assistance for Girls’ Education through SchoolBench India, Support for old-age home initiatives, Humanitarian Support Services (with iNNER-EYE Foundation),

Women Empowerment & Leadership

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Gratis Books Scheme

Through this initiative, Neatra supplies Indian edition academic books completely free of cost to Post-Doctoral Fellows, Faculty Members, and Libraries across premier institutions such as IISc, IITs, IISERs, NITs, TIFRs, and Central Universities.

Women-Led New Sectors

Your ideas, your sector, your empowerment - encouraging women to think of new idea and to run a sector on their interest with the fincial support of Neatra & iNNER-EYE.

Our Sectors

Neatra runs four professional sectors, each carefully structured to create livelihood opportunities for women while supporting the needs of educational institutions, offices, corporates, and individuals.

Computer Accessories

Neatra supplies a wide range of IT and electronic accessories. This sector is essential for offices, research institutions, educational bodies, and individual customers.

Products Offered: Wired/Wireless mouse, keyboards, HDMI/VGA cables, USB connectors, Laptop adapters and chargers, Pen drives, SSD/HDD storage devices, Headsets, earphones, speakers, Network accessories & office electronics

Books Retail & Supply Sector

This is one of Neatra’s strongest and most impactful sectors. Neatra supplies books to: IISc, IITs, and other technical institutions, Schools and colleges across India, Research scholars and libraries, Bookstores and retail centres. We deal with all types of educational and professional subject books.

Neatra Travels

A women-friendly and reliable travel service focusing on safety, punctuality, and professional booking support. Services Offered: Local city travel, Outstation trips, Institutional travel for students and faculty, Corporate travel, Family and group travel packages, Special assistance for women, children, and elderly passengers

Our Team

The Board of Directors, Partners and Collaborators

Geeta Rathod

Managing Director (MD), Neatra

When a woman is empowered, she does not rise alone — she lifts an entire community with her.

Pushpa Latha

Partner, Neatra

A woman empowered today becomes a leader tomorrow — and that is the vision Neatra stands for.

Sivagami

Partner, Neatra

Empowerment begins with trust — trust in women’s abilities, their dreams, and their journey.

Roopa

Former Managing Director, Neatra

We are building sectors, but more importantly, we are building confidence, courage, and change within women.

Kamatchi

Commercial Tax Officer, Tamil Nadu

True empowerment is not giving women a handout, but giving them a platform to stand tall.

Sadiya Kausar

Executive, Neatra

Behind every successful sector at Neatra, there is a woman who dared to dream differently.

Usha Kavita

Former Executive, Neatra

Behind every successful sector at Neatra, there is a woman who dared to dream differently.

Chellapandiyammal

Socail Worker, Tamil Nadu

Behind every successful sector at Neatra, there is a woman who dared to dream differently.

Divya Raani

former Executive, Neatra

Behind every successful sector at Neatra, there is a woman who dared to dream differently.

Frequently Asked Questions

FAQ section for Neatra, covering business operations, women empowerment initiatives, services, and social impact.

What is Neatra?

Neatra is a women-led partnership firm established under the Women Empowerment Mission of iNNER-EYE Foundation. It operates as a social enterprise providing livelihood opportunities for women while contributing to humanitarian causes.

What sectors does Neatra operate in?

Neatra currently operates in four primary sectors: Computer Accessories Supply & Retail – Providing IT peripherals and office electronics. Books Retail & Academic Supply – Supplying textbooks and professional books to institutions and students. Neatra Travels – Safe and organized travel services for corporates, institutions, and families. Women Empowerment Consultancy – Job opportunity guidance, skill development, and career mentoring for women. Additionally, Neatra encourages women to start new sectors based on their interests.

Who can work with Neatra?

Neatra provides opportunities for: Women from vulnerable socio-economic backgrounds; Single mothers, widows, and women seeking financial independence; Young women and students seeking part-time or professional experience; Women restarting their careers or learning new skills

What are Neatra’s women-led new sectors?

Neatra supports women to start new business sectors aligned with their skills and interests. Examples include: Handicrafts & artisan products, Digital & online services, Health & wellness, Education & skill development, Food & catering services, Sustainable & eco-friendly initiatives, Neatra provides mentorship, resource support, and operational guidance to help women launch these sectors.

How does Neatra support women empowerment?

Neatra supports women empowerment by: Providing employment and sustainable income, Offering skill development and training programs, Mentoring women to start their own sectors, Promoting entrepreneurship and leadership roles for women, Creating a safe, inclusive, and supportive work environment

Does Neatra contribute to social causes?

Yes. Neatra actively supports humanitarian aid and social welfare initiatives, especially in partnership with the iNNER-EYE Foundation. Areas of support include: Feeding homeless individuals, Girls’ education under SchoolBench India, Old-age support programs, Medical and emergency aid, Disability and rehabilitation support, Disaster relief and community welfare initiatives

Testimonials

At Neatra, we deeply value our customers’ feedback. Your voice matters — it helps us improve, grow, and deliver a better experience for everyone. Every comment, suggestion, or compliment inspires us to keep raising the bar.

Shanmugavel

Founder, iNNER-EYE (Bangalore)

Through Neatra, we transform the confidence of women into capability, and their capability into community impact. Empowered women become the strongest pillars of a compassionate society.

Aiyappan Srinivsan

Professor, IIT (Hyderabad)

As part of its broader mission of social impact, including women empowerment, Neatra Groups has taken meaningful steps in the academic sector — especially through its book supply services. I am pleased to see Neatra actively supporting premier institutions such as IISc, IITs, and IISERs by providing high-quality, reliable access to essential information resources. One of the initiatives I deeply appreciate is the Neatra Gratis Book Scheme, which offers complimentary academic resources to professors.

Veeraraahavan

Research Scholar, IISc (Bangalore)

I deeply appreciate Neatra for its unwavering commitment to women empowerment and its efforts to promote self-reliant livelihoods for women across communities. I am proud to stand in support of Neatra’s meaningful social mission. What sets Neatra apart is its ability to balance its role as a profit-driven organization while actively funding and supporting humanitarian causes.

Balakumar

Assistant Professor, NIT (Puducherry)

Neatra exemplifies how a dedicated, women-led enterprise can support the academic community by ensuring availability of critical learning resources without compromising quality.